Miami Med Spa Marketing ROI Calculator
Plug in your treatment price, monthly marketing budget, and customer lifetime value. Get an honest estimate of new patients per month, cost-per-acquisition, year-one revenue, and 5-year value. Math model published below, no black box.
Want a marketing plan that actually hits these numbers for your Miami clinic?
Free tools Med Spa Marketing ServicesThe Math Behind the Calculator
Everything above is computed in your browser using a transparent formula set. No tracking on your inputs, no server-side anything. The math is published in full so anyone can audit it.
Show the formulas
// Industry blend assumptions (Miami med spa baseline, 2025-2026 data)
const CONVERSION_RATE = 0.20; // 20% lead-to-booking from blended SEO + paid ads
const SHOWUP_RATE = 0.85; // 85% of bookings show up
const TREATMENT_COMPLETION = 0.75; // 75% complete at least one paid treatment
// Cost-per-lead assumed at ~$50 blended (SEO contributes 0, Google Ads ~$80, Meta ~$45)
const COST_PER_LEAD = 50;
// Y1 visit cadence: ~12 visits/year for active patients (per MediaBistro 2025)
const Y1_VISIT_COUNT = 12;
// Inputs from sliders
const treatment = TREATMENT_PRICE;
const budget = MONTHLY_BUDGET;
const ltv = CUSTOMER_LTV;
// Derived
const leads_per_month = budget / COST_PER_LEAD;
const new_patients_per_mo = leads_per_month * CONVERSION_RATE * SHOWUP_RATE * TREATMENT_COMPLETION;
const cost_per_patient = budget / new_patients_per_mo;
const year_one_revenue = new_patients_per_mo * Y1_VISIT_COUNT * treatment;
const lifetime_revenue = new_patients_per_mo * 12 * ltv;
const y1_roi_percent = ((year_one_revenue - 12 * budget) / (12 * budget)) * 100;
const five_year_roi_pct = ((lifetime_revenue - 60 * budget) / (60 * budget)) * 100;
const breakeven_patients = (12 * budget) / (Y1_VISIT_COUNT * treatment);
These are blended industry estimates derived from public pricing and conversion-rate data. Real-world results depend on local competition, treatment menu, review velocity, and existing brand recognition. Use this as a sanity check, not a prediction. Want a real, site-specific projection? Free tools.